WHY LEMONTREE EXISTS
We are a collaborative insights community, with 90+ major charity member organisations and over 16 million unique donors
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OUR AMAZING MEMBER'S
LemonTree Fundraising membership enabled us to develop a test and learn strategy for our acquisition programme. By moving to a monthly rolling programme, we can test our creative approach, ask levels and second ask strategy to continually improve our return.
LemonTree Fundraising is always striving to connect with its members and provide them with a very personalised, caring experience that goes far beyond anything else I’ve experienced.
Primed sits at an interesting crossroads between the supporter journey and the technology available. If you mix those two things – as Primed does – you can really improve the experience for the donor and really engage people who you thought were in the ‘too-hard’ bucket. It’s an opportunity to do things a little bit differently, more efficiently and smarter.